25+ Museum membership survey questions (+ Free templates)

Museums are places of culture where people from all backgrounds can spend some quality time. A museum can focus on history, science, technology, archeology, art, and even niche topics. They are places that are both educational and fun, and accommodation and membership experience should be a high priority for all members.

To ensure customer satisfaction does not decrease, you should use an online survey that allows you to collect a lot of information by asking a number of questions. Here are 25+ museum membership survey questions for your next survey!

What is a museum membership survey?

Today, surveys can easily be designed by using survey tools to collect information on member satisfaction, preferences, and suggestions for improvement. 

Why do you need a museum membership survey?

An area that involves people as customers, visitors, members, or volunteers should be mindful of asking people about their event attendance experiences, as that is not a one-sided relationship. Their opinions matter, and the deal is the same for museums. If appropriate adjustments are not made for long-term members, there is no reason for them not to leave. 

The other advantages of membership survey examples are: 

💡Membership satisfaction questions help assess member engagement and their opinions on the overall experience.

💡The feedback from membership surveys helps museums improve their membership benefits and services. They can use this information to improve their offerings, keeping current members happy and attracting new ones.

💡Member satisfaction surveys allow museums to identify what benefits, programs, and services members value the most. Thus, museums can focus on improving and managing these most important areas. 

💡By dealing with sources of dissatisfaction and improving membership benefits, museums can increase member satisfaction and loyalty, ultimately leading to higher retention rates.

25+ Amazing museum membership survey questions

Asking the right questions in a museum membership survey is crucial, as the answers to those questions will be analyzed. They help you understand the demographic and economic background of the long-time members as well as get feedback from them. You can ask these 25+ questions in your next survey.

1 - What is your age?

2 - What is your ethnicity?

3 - What is your level of education?

4 - How often do you visit our museum?

5 - When did you become a member?

6 - How did you first hear about our museum?

7 - How satisfied are you with the overall experience of visiting the museum?

8 - Are there any obstacles hindering you from using your museum membership benefits?

9 - Do you think you would renew your membership in the future?

10 - What additional benefits would you like to see added to the membership program?

11 - Are you pleased with the effectiveness of marketing channels (e.g., social media pages)?

12 - Did you face any challenges when signing up for a museum membership?

13 -  What do you enjoy most about being a museum member?

14 - Do you feel like you get your money’s worth of being a member?

15 - Would you like to upgrade your membership tier in the upcoming year?

16 - Do you attend events within the museum scope?

17 - How often do you attend events?

18 - What types of events are you most excited about?

19 - What is your opinion about the general maintenance of the museum?

20 - What changes would you like to see about the museum membership program?

21 - Would you recommend us to a friend or colleague?

22 - How often have you visited us in the last year?

23 - What is the one thing you would change about the museum?

24 - Please rate the quality of exhibitions and displays at the museum. (1 - Poor, 10 - Excellent)

25 - Have you attended any special events or workshops at the museum?

26 - Any additional comments?

How to create a museum membership survey

Creating an online museum membership survey is no trouble with the right survey maker, such as forms.app. It has more than 4000 ready-to-use form and survey templates available free of charge, including a museum visitor survey template. It has multiple highly effective features, and the templates are completely customizable to your liking. Let us get started on how to create your own survey!

1 - Start your survey in one of 3 ways

Choose a template

Go to forms.app and log in to your account. If you do not have an account, easily create one. Then, click on the “Templates” section, and you will see two different buttons at the top of the page. There, you can click on “Blank” and build your survey from the ground up by choosing every detail. You can also choose a template and edit it until you are satisfied with it.

You can also click on Generate with forms.app AI and have it create a survey for you by giving it a prompt such as “Build a 10-question museum membership survey.” And it will generate the questions for you.

2 - Add or delete the questions

Add your museum survey questions

Whichever way you choose, you can still edit the questions according to your goal. You have the option to make them anonymous to any visitors. We recommend using different types of questions to make the survey more interesting, and using open-ended questions appropriately will help go into detail. For more examples, you can check out membership satisfaction survey questions.

3 - Customize the survey

Customizing the design of your survey

In addition to questions, you can customize the background, add images, edit the writing fonts and colors, etc, by clicking the “design” section on the right part of the page. It is a good idea to make the survey colors suitable for the museum's theme. You can even make moving images as your background.

4 - Check it and Share it

Share your survey

Once you are satisfied with every detail of the survey, go ahead and check that it works properly by clicking on the eye icon on the upper right side. If everything is just as it should be, you can share the unique URL link, create a QR code, and share it with members and visitors.

4 tips for a better membership survey

When you are creating an online survey, it is up to the survey creator to mind the details. Sometimes, these small details can make or break a survey. They are not only about the questions you add. Here, we have gathered 4 tips for building a better membership survey and collecting valuable data: 

Pro tips for membership surveys

Keep it short and to the point

The best tip for ensuring people complete the survey is to keep it short. Of course, people are more likely to complete a 10-question survey than a 40-question survey. They may simply not have the time.

Make the colors match your brand

Keeping the survey visually aesthetic would make it look more interesting to the survey takers. You can make the background a specific image or the colors of the brand/logo of your museum.

Avoid using leading questions

Make sure that your questions are neutral and unbiased and do not influence participants' responses. Avoid leading questions that direct participants to a certain answer. That would only hurt the data you collect.

Offer incentives (if applicable)

In order to encourage participation and increase response rates, consider offering incentives such as discounts or participation in prize giveaways. But, make sure that incentives do not mislead responses.

Free membership survey templates to use for museums

Using an online survey is one of the easiest and fastest ways of data collection. And museum managers can use them to get feedback. Museum survey examples may include a variety of questions on various topics, and it is a good idea to modify the template and add some open-ended questions to create a free space for feedback you did not think to ask about.

Final words

Listening to the opinions and feedback of museum members and visitors is quite important, as their satisfaction with the museum experience matters. There should be no difficulties or negative opinions if you want to keep them happy. Using a museum membership survey will surely help you achieve that goal. That’s why we have gathered 25+ questions for you to see with some great tips.

Lastly, If you have any questions about how to create a membership application form, you can check out the blog of forms.app and start with one of the membership form templates as well. Thanks for reading, and good luck with your next form or survey!